Frontier's stock dropped by 20% following a disappointing launch of its new game set in the Warhammer universe
Frontier, a Cambridge-based studio, announced a surprising downturn in sales for its latest real-time strategy game, Warhammer Age of Sigmar: Realms of Ruin, following its release on PC, PS5, and Xbox Series X/S on November 17th. The disappointing launch of the project prompted the company to revise its revenue forecasts for the current fiscal year, FY24, lowering expected earnings from £108 million to a range between £80 and £95 million.
Highlighting that the final outcomes would depend on sales across their gaming portfolio, including new releases for existing games on various platforms, Frontier emphasized the importance of the broader product lineup.
Founded in 1994 by David Braben, Frontier is renowned for its space-themed games and management simulators such as Planet Zoo, Jurassic World Evolution, and Planet Coaster.
The company reaffirmed the success of its recent games, including Jurassic World Evolution 2, and unveiled plans to introduce new management simulators in each of the next three fiscal years—FY25, FY26, and FY27.
Frontier intends to continue developing and supporting titles like Elite Dangerous, the F1 Manager franchise, and Realms of Ruin. The latter will receive fresh content, including a paid expansion, with the company anticipating a gradual uptick in sales.
Additionally, Frontier announced the commencement of an "organizational review" that will entail a freeze in hiring, expense reductions, and potential layoffs following consultations.
Frontier's CEO, Johnny Watts, stated, "I am confident that our focus on CMS will steer Frontier back to profitability, deliver exciting games to players, and create rewarding opportunities for our staff. I would like to thank our employees and shareholders for their patience and support during these challenges and changes."
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